Director of Marketing
Allie joined the Uncommon Hospitality team in 2020 after relocating to Maine from Australia. Allie looks after the brand, voice and identity of each hotel in the Uncommon portfolio and creates strategic marketing plans to drive awareness, online traffic and room occupancy. Allie utilizes email marketing, organic social media, Facebook & Instagram advertising, Google Ads, SEO, content marketing, influencer management & media events, local partnerships and more to introduce guests to the hotels and ensure they return again and again.
Allie attended American University in Washington, DC and the University of Technology, Sydney, studied abroad in Rome, completed online courses with Harvard Business School and Cornell University and now lives in South Portland with her husband, Ciaran.